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Kimberly's award-winning career as an environmental journalist and Paige's 20 years of retail with an obsession for conscious expansion helps guide our vision for building a company based in values you can trust. Our mission? To help you live a sustainable, fulFILLing life.
We're Kimberly + Paige

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Right now, there’s a growing movement to rethink where we spend our money.

Across the country, people are stepping away from massive corporations like Amazon, Target, and Walmart and instead choosing to put their hard-earned dollars back into businesses that actually care about them.

Because the truth is, every dollar you spend is a vote for the kind of world you want to live in.

The True Cost of Convenience

We get it—big-box stores and online giants make shopping incredibly easy. With a few clicks, almost anything can be delivered to your doorstep in a day or two. But that convenience comes at a cost far greater than what appears on your receipt:

  • Fewer dollars stay in your community – When you buy from a large corporation, much of that money leaves your local economy, flowing instead into the pockets of billionaires and shareholders. Meanwhile, small businesses struggle to compete.
  • Local businesses are being pushed out – Many big-box retailers use their massive buying power to undercut prices, making it harder for small businesses to survive. As they close, communities lose their unique character, and we’re left with a landscape of sameness—chain stores replacing once-thriving local shops.
  • Ethical and environmental concerns – Many large corporations prioritize profits over people, relying on exploitative labor practices, excessive waste, and unsustainable sourcing. Small businesses, on the other hand, often prioritize fair wages, quality craftsmanship, and sustainability.

The Power of Shopping Small

At fulFILLed Lifestyle Co., we believe conscious consumption isn’t just about what you buy—it’s also about where you spend your money. When you choose to shop locally, your money has a real impact on your community.

  • More Money Stays Local – Studies show that for every $100 spent at a local business, approximately $68 stays in the local economy. That’s more than double the amount chains reinvest. The money helps fund schools, parks, public services, and other essential aspects of your community.
  • More Local Jobs – Small businesses employ nearly 48% of the U.S. workforce, meaning that when you support them, you’re directly helping to sustain jobs in your own neighborhood.
  • Giving Back to the Community – Small businesses donate 250% more to local causes than their corporate counterparts. When you shop local, you’re indirectly supporting charity events, school fundraisers, and community programs.
  • More Sustainable Practices – Many small businesses prioritize eco-friendly production, ethical sourcing, and waste reduction. Unlike corporations that mass-produce and over-package goods, local businesses are more likely to support sustainable options—like the products we offer at fulFILLed Lifestyle Co.

Photo by Tim Mossholder on Unsplash

How You Can Make a Difference

If you’ve been thinking about shifting your spending, now is the time. The next time you need something—whether it’s a gift, a meal, or everyday essentials—pause and ask yourself: “Can I buy this from a local business instead?”

Here are a few simple ways to make shopping small part of your routine:

Buy gifts from a local boutique instead of ordering from Amazon.
Support independent coffee shops instead of multinational chains.
Refill & reuse—support local refill shops instead of buying new plastic-packaged products.
Buy handmade or vintage from local artisans instead of mass-produced goods.
Get services from local providers like tailors, repair shops, and independent gyms.
Join a CSA to get fresh, locally-grown produce and support small farms.
Shop at independent bookstores instead of ordering from large online retailers.
Follow and engage with small businesses on social media to help spread the word.
Encourage friends & family to shop small by giving locally-sourced gifts and experiences.

Every Dollar is a Vote—Cast Yours Wisely

Your choices have power. By choosing to spend your money at small businesses, you’re helping to shape the kind of community you want to live in—one where local businesses thrive, people are treated fairly, and sustainability is valued over mass consumption.

Are you in? Stop by fulFILLed Lifestyle Co. or check out other small businesses in your community. Every purchase is a vote for a better future—let’s make each one count.

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MEET THE FOUNDERS

Paige + Kimberly

A couple of moms
trying to leave the planet better
for a future generation.

Life is stressful enough without the additional burdens of plastic waste filling our oceans, toxin-laced products lining our shelves, and products being produced at the expense of people & the planet.

It's unfair that companies have placed this weight on the consumer. Let us carry some of that weight for you.

We believe the path to a more sustainable, fulFILLing life is rooted in community & well-being which is why we're committed to building it.


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Visit Your Local reFILLery Like a Pro.

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