Kimberly's award-winning career as an environmental journalist and Paige's 20 years of retail with an obsession for conscious expansion helps guide our vision for building a company based in values you can trust. Our mission? To help you live a sustainable, fulFILLing life.
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On Monday, millions of people around the world will take a moment to mark Earth Day 2024. This year’s theme, “Planet vs. Plastics,” zeroes in on the threat that plastics pose to our environment and human health, setting the ambitious goal of a 60% reduction in plastic production by 2040.

At fulFILLed Lifestyle Co., we stand united with Earth Day’s mission to tackle the plastic pollution crisis. And we understand how overwhelming the enormity of this problem can feel. But together, each by making small steps, we can make giant strides towards a plastic-free future. Reading this article is a great place to start!

The Origins of Earth Day

The catalyst for Earth Day was a devastating oil spill off the coast of Santa Barbara, California in 1969 which sparked widespread public outrage and concern for the environment. Inspired by this growing environmental consciousness, Senator Gaylord Nelson of Wisconsin envisioned a national day dedicated to environmental awareness and action. On April 22, 1970, the first Earth Day was celebrated, mobilizing millions of Americans to rally for environmental protection and policy reform. 

Why We Celebrate 

Earth Day serves as a reminder of our collective power to enact change and safeguard the planet for current and future generations. It provides a platform for individuals, communities, and organizations to unite in a shared commitment to environmental stewardship. Today, Earth Day is the world’s largest environmental movement with over a billion people engaging in eco-conscious advocacy and action.

2024 Earth Day Theme: Planet vs. Plastics

Navigating Overwhelm and Living Sustainably: Small Steps Lead to Big Change

It’s understandable to feel paralyzed by the sheer scale of the plastic problem. The enormity of the issue can leave us feeling powerless and unsure of where to begin. But here’s the thing – change doesn’t happen overnight, and every small step counts. We can manage the overwhelm that comes with thinking of these problems on a large scale by breaking them down into small steps that allow us to take meaningful action.

1. Educate Yourself: Start by educating yourself about the environmental impacts of plastic pollution. Understanding the problem is the first step towards finding solutions. Remember, it’s okay to take things one piece of information at a time – you don’t need to become an expert overnight.

2. Start Small: Instead of trying to tackle the entire plastic problem at once, focus on making small changes in your daily life. Swap out single-use plastics for reusable alternatives, like stainless steel water bottles or cloth shopping bags; bring your own cup to the coffee shop and refuse plastic cutlery. Every small change adds up to make a big difference.

3. Connect with Community: You’re not alone in this journey. Reach out to like-minded individuals and organizations in your community who are also passionate about environmental sustainability. Attend Earth Day events, workshops, and rallies or join environmental organizations focused on plastic pollution prevention, recycling initiatives, and sustainability education.

  • There’s still time to get tickets to Recycle Utah’s Earth Day Celebration at Twisted Fern on Monday, April 22, from 5:00pm to 8:00pm. The event offers food, drinks, and a silent auction showcasing local businesses (including fulFILLed Lifestyle Co.).  Grab your tickets here.

4. Business Initiatives for Larger Impact: Businesses can play a significant role in reducing plastic pollution. Implementing plastic-free initiatives, such as offering refill stations for household/ cleaning products or using sustainable packaging, can have a tangible impact on reducing plastic waste. By leading by example, businesses can inspire employees, customers and other organizations to follow suit.

5. Celebrate Progress: Don’t forget to celebrate your victories, no matter how small. Every time you choose a reusable option over plastic, you’re making a positive impact. Acknowledge your efforts and use them as motivation to keep moving forward.

6. Advocate for Change: Finally, use your voice to advocate for policy change and systemic solutions to the plastic problem. Write to elected officials, support legislation aimed at reducing plastic production, and participate in grassroots movements pushing for environmental reform.

By embracing small steps and supporting one another along the way, we can navigate the overwhelm and work towards a healthier, more sustainable planet for future generations. Together, we can turn the tide on plastic pollution and fulFILL our collective duty as stewards of the Earth.

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Paige + Kimberly

A couple of moms
trying to leave the planet better
for a future generation.

Life is stressful enough without the additional burdens of plastic waste filling our oceans, toxin-laced products lining our shelves, and products being produced at the expense of people & the planet.

It's unfair that companies have placed this weight on the consumer. Let us carry some of that weight for you.

We believe the path to a more sustainable, fulFILLing life is rooted in community & well-being which is why we're committed to building it.

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